Travel & Tourism
Passport Marketing was established in 2008 and since that time has emerged as one of Australia's leading travel marketing and communications agencies. We specialise in offering creative marketing and communications based solutions for national and regional tourism bodies, airlines, travel services and products.
Our offer spans the entire range of marketing and communications services. We do everything across the destination, travel and tourism spectrum, making us a one-stop shop for any company connected to any aspect of consumers having fun around the world.
We understand that building a brand takes time and expertise. Any travel brand comprises a range of perceptions that can be influenced by travel agents, journalists, word-of-relevant-mouth, competitor promotions and activity along with comparable travel experiences. At Passport Marketing, we have excellent relationships with the Australian and New Zealand consumer and travel media, the travel trade including the retail networks, the wholesalers and the airlines. Through these relationships we are able to ensure your messages are delivered in a compelling way at the right time to the relevant target audience.
We understand your needs and also your challenges. Our experienced team have worked in the travel industry including national tourism boards, tour operators, hotel chains and airlines for many years, and know the ins and outs of this industry. We have a great understanding of stakeholder involvement, and how crucial relationship management is. Our senior team have led a variety of projects such as developing stakeholder communication strategies and tourism product development plans.
Passport Marketing's full service offer comprises of PR, brand development and tactical consumer marketing, digital marketing, travel trade marketing, sales and account management, travel agent training and event management.