Online Content
CONNECT is Hill & Knowlton's specialty division focusing on harnessing the power of online conversations and content to shape and deliver brand messages, personality and point-of-view with relevant stakeholders and audiences.
With content the team can develop, create and repackage video and rich media packages for distribution via online, mobile and television outlets. It can be everything from podcasts, VNRs, educational web videos to explainer and profile videos and interactive media releases.
CONNECT ensures a brand's online conversations and content are working together to engage audiences in relevant and authentic dialogue and to strengthen the bond between brand and consumer.
The following video was developed to showcase the Ian Thorpe Aquatic Centre located in inner western Sydney.